Single customer view
One profile across all locations and channels.
Feature: CRM
CRM as the core of customer operating system
Unify purchases, bookings, loyalty and communication channels in one customer profile.
Зображення
CRM customer card with transaction and segment history
What this feature unlocks
Segmentation
RFM, VIP and churn-risk segments for operational actions.
Personalized campaigns
Behavior-based communication instead of mass spam.
LTV and retention
Measure impact of CRM scenarios on repeat revenue.
Feature implementation
STEP 01
Data sources
Connect POS, booking and bot/mini app channels.
STEP 02
Segments
Set audience classification and targeting rules.
STEP 03
Lifecycle flows
Launch automation and track conversion metrics.
Зображення
Audience segmentation and campaign conversion metrics